MaryLumley.com

Conversion Focused

Pinterest Marketing

Conversion Focused

Pinterest Marketing

for E-Commerce

We help e-commerce brands grow traffic and sales with Pinterest

If you run a physical store, the best way to attract customers is by picking the right location. When it comes to e-commerce, Pinterest is the place to be! Because that’s where your future clients are planning their projects and purchases.

Are you an online retailer? We can help you achieve high visibility on Pinterest so that your ideal customers will find YOU over your competitors. Consistently and durably.

Not reaching them there yet? We’re here to change that!

New to Pinterest?

Chances are that you’re running paid ads on other platforms and you’ve been wondering for a while if you’re missing a great business opportunity on Pinterest…? Or, perhaps you’re simply getting tired of Facebook and are ready to try something different!

Trouble is that you’re not really sure if it’s right for your online store or how to even get started. You have a hunch that it could work, but before investing in paid ads, you’d like to find out if it could work for you. We totally get that. 

Before working with us, we’ll give you an indication if your business has the essential prerequisites for Pinterest marketing success. No fluff. We’ll be 100% honest with you.

Low conversion rates?

You’ve invested in paid ads on Pinterest, but they’re not as effective as you’d like. Frankly, you’re having a hard time understanding what works on Pinterest and you’re struggling to improve paid ad performance.

Or, you’re seeing some traction and sales from Pinterest and you’re looking for help to optimize your campaigns in a more intentional and strategic way to reach prospective customers and maximize your return on investment.

We’ll take care of optimizing your account and ads so that your content and products get shown to the right people. You get back to business, while we get you more clicks!

Short of in-house Pinterest expertise?

Your digital marketing team is great at running Facebook and Google ads, but needs a helping hand with Pinterest?

Many digital marketing agencies or in-house marketing teams that run successful PPC and Facebook campaigns struggle with Pinterest. Because advertising on Pinterest is very different. You can’t take the strategies that work with Facebook and apply them to Pinterest. 

That’s where we come in. We know Pinterest inside out. We’ll lend you a helping hand when it comes to running paid ad campaigns on Pinterest.

New to Pinterest?

Chances are that you’re running paid ads on other platforms and you’ve been wondering for a while if you’re missing a great business opportunity on Pinterest…? Or, perhaps you’re simply getting tired of Facebook and are ready to try something different!

Low conversion rates?

You’ve invested in paid ads on Pinterest, but they’re not as effective as you’d like. Frankly, you’re having a hard time understanding what works on Pinterest and you’re struggling to improve paid ad performance.

Short of in-house Pinterest expertise?

Your digital marketing team is great at running Facebook and Google ads, but needs a helping hand with Pinterest?

New to Pinterest?

Chances are that you’re running paid ads on other platforms and you’ve been wondering for a while if you’re missing a great business opportunity on Pinterest…? Or, perhaps you’re simply getting tired of Facebook and are ready to try something different!

Low conversion rates?

You’ve invested in paid ads on Pinterest, but they’re not as effective as you’d like. Frankly, you’re having a hard time understanding what works on Pinterest and you’re struggling to improve paid ad performance.

Short of in-house Pinterest expertise?

Your digital marketing team is great at running Facebook and Google ads, but needs a helping hand with Pinterest?

Many digital marketing agencies or in-house marketing teams that run successful PPC and Facebook campaigns struggle with Pinterest. Because advertising on Pinterest is very different. You can’t take the strategies that work with Facebook and apply them to Pinterest. 

That’s where we come in. We know Pinterest inside out. We’ll lend you a helping hand when it comes to running paid ad campaigns on Pinterest.

Conversion focused Pinterest marketing

Our step-by-step approach has enabled our clients generate brand awareness, traffic and sales with an average ROAS of 3 or more at a lower cost than Facebook or Google ads. We build bespoke Pinterest strategies for each of our clients, because each client is different.

We work with B2C and D2C online stores in a wide range of retail sectors such as home decor, health, food, fashion & accessories. 

Pinterest Marketing for online stores

We help you get your e-commerce store in front of new customers. Through a systematic approach, we’ll go out there and find that starving crowd that’s looking for your products. 

Pinterest lets you target visitors at different stages of their customer journey with keywords, interests, demographics, audience lists and different types of ad campaigns. Whatever stage you’re at with Pinterest, we work with you to define the objectives and overall strategic approach that will increase traffic and sales for you. Consistently & Durably.

Set up shop, show up in places where your prospects are browsing, attract and inspire them:

01. Start

get discovered

Your Pinterest page plays a pivotal role. We optimize it for SEO so that you attract the right audience and get found on Pinterest (and even Google!).

set up shop

We help you turn your online product catalog into shoppable pins by connecting your Shopify store to Pinterest. We assist you in obtaining Verified Merchant status.

02. Show up

CREATE quality content

Images and keywords are what make Pinterest tick. We turn your product and lifestyle images into eye-catching and SEO-optimized pins.

share regularly

Showing up organically with fresh content, on a regular basis will keep your page active and up-to-date. Alongside paid ads, we can assist with keeping your brand top of mind on Pinterest with regular organic pinning.

03. Sell

INSPIRE & convert

On Pinterest, people search for inspiration, plan big and small projects, and search for solutions. We help you show up when and where they’re looking.

DRIVE SALES WITH paid ADS

We build bespoke Pinterest campaigns for our clients that are designed to deliver longterm conversions. We continually test and optimize to find the advertising sweet spot for your products.

CLIENT FEEDBACK

What they say

HERVÉ-CHARLES LÉGER

Business Owner

“In a short period of time, I went from 30 to 1500 visits per month on my site. Step by step, Mary helped me to understand the benefits of using Pinterest for my business. Social media accounted for roughly 30 site visits per month. In the month of March alone, referral traffic from Pinterest went up to more than 1500 visits.”

MEG KOETT

Marketing Manager

“Our results have been fantastic! We have been seeing a lot of movement from Pinterest to our website. I just want to say thank you so much for your help and advice! You’re clear with your suggestions and I would absolutely recommend your services to other people struggling with Pinterest!”

JULIA LALLY

Business Owner

“Grew my list from basically nothing to 50-100 sign ups per month – super happy with that! Mary showed me a really good pinning strategy to increase engagement growth and also some great ideas around analytics. I really felt it helped me understand what to do in order to boost views – it worked basically!”

What Makes Us Different

Pinterest marketing is our specialty and that is ALL we do. Just Pinterest! Our small team helps e-commerce retailers and brands increase sales and brand awareness. Running ads on Pinterest requires a  different approach from Google or Facebook ads. We offer a personalized service and work in close cooperation with a dedicated representative at Pinterest.

Mary is a Pinterest pioneer. At a time when most businesses turned to Facebook ads, she was one of the very early Pinterest adopters. She started a blog about Pinterest marketing back in 2013 and learnt how to leverage Pinterest to grow her own business. She has been featured as a Pinterest expert in various online publications, such as How to Build a Successful Pinterest Marketing Strategy: A Marketer’s Guide on socialbakers.com. She’s also regularly invited as a webinar guest to speak about Pinterest.

Get started today!

Grow Your E-Commerce Sales with Pinterest

Conversion Focused Pinterest Marketing